Day 11: Helvetica font-geekery
Some months ago, I ordered the deluxe Helvetica film DVD pack. It finally arrived this week, oh joy! We watched it on Saturday night and wow, it was good… It’s a full-length feature documentary on the Helvetica font, it has a great soundtrack, some bits were slow, but altogether informative and refreshing. I truly didn’t realise how ubiquitous the Helvetica font really is. I enjoyed the different perspectives of various designers; geez, some of them are really font-geeks to a level that I don’t understand, yet admire at the same time because the work produced is so… beautiful, rhythmic, visual poetry really.
My Helvetica film DVD pack is a limited-edition package with the retail DVD, three letterpressed mini-posters (I think I will frame them and hang them in a row), a color C-print of a still from the film (street scene of a LADIES toilet sign in helvetica) signed by director Gary Hustwit, two love/hate Helvetica buttons, and the letter n/u of actual Helvetica metal type.
Pictures below of my Helvetica DVD pack ![]()


